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STRATEGIC BRAND MANAGEMENT

KEVIN LANE KELLER;PARAMESWARAN M.G;JACOB ISAAC

STRATEGIC BRAND MANAGEMENT - 3RD - DELHI PEAROSN EDUCATION PUBLICATION 2001 - 695

ISBN: 9788131756898

Subjects--Topical Terms:
Management of Distribution_Brands_trademark

Dewey Class. No.: 658.827

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