000 00452nam a2200145Ia 4500
008 180112s9999||||xx |||||||||||||| ||und||
020 _a9780070700994
082 _a658.8
100 _aZEITHMAL VALARIE A;BITNER MARRY JO;GREMLER DWAYNE D;PANDIT AJAY
245 0 _aSERVICE MARKETING
_bINTEGRATING CUSTOMER FOCUS ACROSS THE FIRM
250 _a5TH
260 _aNEW DELHI
_bT.M.H PUBLISHER-1
_c2011
300 _a763
650 _a"Marketing Management,Services,"
942 _cGEN_BK
999 _c6695
_d6695