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020 | _a9788174468852 | ||
082 | _a659.1 | ||
100 | _aMURTHY S.N;BHOJANNA U | ||
245 | 0 |
_aADVERTISING _bAN IMC PERSPECTIVE |
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250 | _a2ND | ||
260 |
_aNEW DELHI _bExcel Books _c2010 |
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300 | _a458 | ||
650 | _aAdvertising_Planning & control | ||
942 | _cGEN_BK | ||
999 |
_c6615 _d6615 |