TY  - BOOK
AU  - GOVINDARAJAN VIJAY;TRIMBLE CHRIS
TI  - BEYO9ND THE IDEA SIMPLE POWERFUL RULES FOR SUCCESSFUL INNOVATIONS
SN  - 9781447252276
U1  - 820 
PY  - 2013///
CY  - LONDON
PB  - MACMILLAN PUBLISHER-
KW  - English Literature
ER  -