KEVIN LANE KELLER;PARAMESWARAN M.G;JACOB ISAAC <br/><br/>
STRATEGIC BRAND MANAGEMENT 

 - 3RD 
 - DELHI  PEAROSN EDUCATION PUBLICATION  2001 
 - 695 
<br/><br/><label>ISBN: </label>9788131756898 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management of Distribution_Brands_trademark
<br/><br/><label>Dewey Class. No.: </label>658.827