KARUNAKARAN K <br/><br/>
MARKETING MANAGEMENT  TEXT AND CASES IN INDIAN CONTEXT 

 - 2ND 
 - NEW DELHI  HIMALAYA PUBLICATION  2011 
 - 427 
<br/><br/><label>ISBN: </label>9789350240861 
<br/><br/><label>Subjects--Topical Terms: </label><br/>"Marketing Management,Services,"
<br/><br/><label>Dewey Class. No.: </label>658.8