TY  - BOOK
AU  - MOORTHI Y.L.R
TI  - BRAND MANAGEMENT: THE INDIAN CONTEXT
SN  - 9788125914273
U1  - 658.827 
PY  - 2010///
CY  - NEW DELHI
PB  - VIKAS PUBLICATION
KW  - Management of Distribution_Brands_trademark
ER  -