OGUINN THOMAS C;ALLEN CHRIS T;S RICHARD J <br/><br/>
ADVERTISING MANAGEMENT  WITH INTEGRATED BRAND PROMOTION 

 - NEW DELHI  CENAGE LEARNING  2010 
 - 648 
<br/><br/><label>ISBN: </label>9788131509128 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising_Planning & control
<br/><br/><label>Dewey Class. No.: </label>659.1