TY  - BOOK
AU  - ALOK KUMAR;SINHA CHABBI;SHARMA RAKESH
TI  - CUSTOMER RELATIONSHIP MANAGEMENT: CONCEPTS AND APPLICATION
SN  - 9788177226225
U1  - 658.812 
PY  - 2007///
CY  - NEW DELHI
PB  - BIZTANTRA
KW  - Customer Relationship
ER  -