TY - BOOK AU - THOMPSON ARTHUR A;STRICKLAND A.J;GAMBLE JOHN E;JAIN ARUN K TI - CRAFTING AND EXECUTING STRATEGY: "THE QUEST FOR COMPETITIVE ADVANTAGE,CONCEPT AND CASES" SN - 978-0070146723 U1 - 658.4012 PY - 2010/// CY - NEW DELHI PB - T.M.H PUBLISHER-1 KW - "Planning,policy making,control,quality mgt" ER -