TY - BOOK AU - REEDER ROBERT R;BRIERTY EDWARD G;REEDER BETTY H TI - INDUSTRIAL MARKETING: "ANALYSIS,PLANNING AND CONTROL" SN - 978-8120312456 U1 - 658.8 PY - 2009/// CY - NEW DELHI PB - P.H.I PUBLISHER-1 KW - "Marketing Management,Services," ER -