TY  - BOOK
AU  - RAMASWAMY V.S;NAMAKUMARI S
TI  - MARKETING MANAGEMENT: GLOBAL PERSPECTIVE INDIAN CONTEXT
SN  - 978-0230637299
U1  - 658.8 
PY  - 2009///
CY  - NEW DELHI
PB  - MACMILLAN PUBLISHER-
KW  - "Marketing Management,Services,"
ER  -