TY  - BOOK
AU  - PILLAI R S N;BHAGAVATHI
TI  - MODERN MARKETING PRINCIPLES AND PRACTICE
SN  - 978-8121916974
U1  - 658.8 
PY  - 2001///
CY  - NEW DELHI
PB  - S.CHAND & CO-1
KW  - "Marketing Management,Services,"
ER  -